Do What You Love……
This is a short story about how we arrived here; here being 45 & 46 years old and about to drive an ice cream truck for a living. The story speaks of the connection we have... View Article
This is a short story about how we arrived here; here being 45 & 46 years old and about to drive an ice cream truck for a living. The story speaks of the connection we have... View Article
One thing you will notice when Mister Softee hits the streets of Ventura County this summer is our dedication to soft serve ice cream. We won’t be selling frozen novelties, candy, or hot dogs, and... View Article
In the very early stages of planning the business, maybe even before we settled on exactly what business we were going to start, we knew that ‘Giving Back’ would be something we made part of... View Article
Well, is it that time of year again? Time to start planning that special birthday party for your loved one, but you have no idea where to begin? A bowling party, a skating party, an... View Article